Becoming a micro-influencer.... Or so I hope
So I believe I have already slightly mentioned my process however I've started posting to social media! So originally I had talked to my Aice Media teacher about wanting to have a memorial-like posting where I honored each person who passed during the MSD shooting and slowly worked on content that establishes my documentary purpose. My first post was made on the 7th memorial. I'll attach that below so you can see... So I wanted to really work with my brand colors and show why I decided on this specific brand. So as my documentary name "As Your Life Turns to Ashes" asserts this documentary is about loss and grief. Even though it was awfully convenient the Stoneman Douglas colors are maroon and black I honestly really liked these colors overall to symbolize loss and grief. Aside from just doing this post the day of however I knew I needed to do more.
Something really important to me is keeping everything congruent so my main font styles for this project are Alex Brush and Lovelace Text on Canva. On that note, I have actually been using Canva for all of my blog posts. And I mean all of them. I love having learned how to use this program so efficiently because honestly, it makes social media design so much faster. After moving on from this post I wanted to create posts every day (or at least try to post every day) of pictures/memorials of each life lost that day. Once I move on to other episodes within the series I'll move on to posting about them but for right now those 17 individuals will be posted. I maintained a template to use for each of the individuals so everything looks the same and also so I only have to change their name, birthdate/death date as well as their picture. This is what the templates look like and I've been working to post every single day. Based off of my schedule I shouldddd be on day 11 of these posts but I'll be honest to say two days just weren't my friend. That being said I am happy with the engagement I am getting with these posts. Of course, I'm not exactly a celebrity but anyone I have shared this with has reacted in a positive way.
Also in a more human aspect honestly being able to make these captions with their stories has put things into perspective for me. For example, Nicholas Dworet was about to graduate from high school. He was 17 years old, just like me, and this just really hurt my heart to think about. He had so much potential and strived for positive influences and so his being lost that day is really devastating. His father, Mitch actually talked with me at the memorial and I am working to schedule an interview so that we can go a little deeper. His main commitment in life is to face his grief of losing his son while inspiring others with this.
Nonetheless, if you'd like to check out my Instagram account you can look it up @whenyourlifeturnstoashes.
I think that is all I have for you today but
Until next time
- Emma <3
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